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Our Take on The Premier League ending its 20-year-long association with IMG to go in-house and F1’s addition of Cadillac, a new American team on the grid from 2026

Our Take on Paris FC’s Acquisition by LVMH and Red Bull, and Major League Soccer's Global Content Partnership with OneFootball

Localised Sports Content in Growing Markets: An Opportunity for Leagues and Emerging Platforms?

SPORTBIZ EUROPE 2024 I How Can Sports Organisations Accelerate Commercial Growth?

Camb.AI chooses LaSource to Bring AI-driven Multilingual Content to the Sports Industry.

Our Take on Deezer and DAZN’s multi-market partnership for sports streaming and Serie A’s decision to offset its UK shortfall by experimenting with OneFootball

Shaping Football's Future: LaSource at the World Football Summit 2024

LaSource to Support SPORTBIZ EUROPE’s Return to Barcelona for its Fifth Edition

Are Sports Documentaries Creating New Fans?

Our Take on HUDL’s acquisition of Statsbomb and how Tennis Fans can now invest in Players through the Commonwealth Platform

LaSource Facilitates 1001's Acquisition of LaLiga Broadcasting Rights for the 2024/2025 Season in Iraq

Our Take on the launch of Decathlon Pulse, Decathlon’s Innovation Arm and the agreement between Snapchat and Paris 2024 to provide content during the Olympics

Paris 2024 | Technological Innovations during the Summer Olympics

Summer Startup Update: LiveLike Greenfly & turfcoach

Our Take on how content trumps tech in the innovation battle at Euro 2024 and how ‘Olympic’ hurdles can be overcome with technology

Scaling ARR and MRR: What Should Sports Tech Companies Consider?

Our Take on the King’s League’s €60M Investment and the record media rights extension between Canal+ and Top 14 Rugby

Breaking down the Sports Media Evolution with Industry Experts

LaSource joins Football Business Summit as Strategic Partner

Our take on Liberty Media’s Takeover of Moto GP and DAZN’s launch of the Infinity League, a new sports format

LaSource Partners with the 2024 Euroleague Basketball Fan XP

Greenfly raises $14M in latest funding, turfcoach releases new mobile app and LiveLike partners with Veneutise, NZR+ and Globo

Our take on the SportRadar tech and the NBA League Pass collaboration, and the extended agreement between the DFL and Amazon Web Services.

SportsInnovation 2024: LaSource’s Glimpse into the Present and Future of Sports Tech

What Defines Optimal Product Integration in a Sports Organisation's Digital Ecosystem?

Our Take on the ESPN, Fox, Warner Bros Discovery Joint Venture and Apple Sports

How Does Data Drive Effective Turf Management?

LaSource to Support Swiss Football League in Delivering Digital Vision 2027

The Sports Data Value Chain: Towards a New Business Model For Sports Organisations

Digital Transformation - David Torres, Digital Area Manager at Getafe CF

All our latest press releases, company announcements, articles, startup news, and more, to find out what's new at LaSource.

Press Room

PODCASTS

#55: DAZN, Stefano Bernabino - Contenu, Digital & Technologie: Innover Et Repenser La Diffusion Du Sport

#49: LTA, Chris Pollard - How Can Digital Solutions Enhance Tennis' Appeal and Market Fit?

48: Club Brugge, Thomas Rypens - Developing a Digital Strategy To Drive Commercial Growth

#54. Paris 2024, Carole Colin Kjaer: La Data Au Coeur Des jeux

#53. Paris 2024, Ludovine Munos: Héritage, Performance et Médiatisation : Les Clés Du Succès Des Jeux Paralympiques

#52. Publicis Sport - Guillaume Cossou: Activer la Puissance Du Sport Pour Mieux Communiquer

#47: European Leagues, Chris Gerstle - Leveraging Their Unique Position In The Footballing Ecosystem to Support Member Development

#46: British Cycling - Jon Dutton OBE - Bringing the Joy of Cycling to Everyone

#51. Paris Basketball - Mathias Priez: L’histoire d’une Ascension Fulgurante

#45: turfcoach, Christian Theil - Turning The Surface Into Your Home Advantage

#44: ECB, Alison Crowe - Growing the Value Exchange: Evolving Digital And Data Within Cricket

#43: RBFA, Arnaud Lieutenant - The RBFA's Digital Journey: Leveraging Digital Tech to Service Fans and Stakeholders

#50. RC Toulon - François Pesenti : Stimuler La Croissance D’un Club De Rugby</a>

#42. Olympics, Liga MX Feminil, Formula E, World Football Summit, FIFPRO: Special Episode - Best of 2023</a>

#41 - Euroleague Basketball - Evan Planchon: Digital Slam Dunk: Centralisation, Personalisation and Gamification

#40 - FIFPRO - Michael Leahy - Beyond the Pitch: Advocating for Players in the Changing Global Football Landscape

#48. FFT - Caroline Flaissier - Avec Cœur Des Défis du Tennis Français

#47. SportFive - Vincent Zurita : Data, Innovation, Sponsors: Le Digital au Service des Ayant-Droits

#39 - BeIN Sports - Bhavesh Patel - The Power of Understanding Your Audience

#46. Eurosport - Cyril Lefebvre : Comment marier sport et stratégie publicitaire pour un diffuseur ?

#37- SportsTech Match- David Fowler- Career Path Changes: From an International Sports Organisation to Creating a Startup

#36. Formula E - Harry Browne - Beyond The Track: Strategy Insights From the Formula E

#35. Liga MX Femenil - Mariana Gutiérrez - Building a professional football female league from scratch

#34. Move.ai - Niall Hendry - Exploring the value of human movement for creators and rights holders alike

#45. Ballon, Main, Corps - Quentin Westberg, Ricardo Faty et Sébastien Bassong - L'apport d'une carrière de footballeur: intelligence émotionnelle et transmission de valeurs

#33. Olympics.com - Benny Bonsu - Structuring the Olympic Channel: specificities and opportunities

#44. Mentalista - Bastien Didier - Appliquer les neurosciences dans le sport pour améliorer la performance

#32. Orlando Magic - Jay Riola - The Magic: journey of a pioneer innovation strategy within the NBA

#43. UCI - Adrien De Cheveigné - Comment l'UCI promeut le cyclisme à travers le monde ?

LeCorner is a podcast dedicated to sports, digital, innovation, and strategic development. Every 2 weeks, we invite key executives from the sport and entertainment industry to share their experiences

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REPORTS

Our reports provide you with research, deeper insights and best practice on the latest sports business and sports technology trends.

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CLIENT JOURNEYS

Learn more about what we achieved with the most promising sports tech companies and international sports organisations to drive business growth.

Client journeys

Our monthly round up of the sports industry including the most impactful news, some analysis on existing trends and our latest activities within the sports tech ecosystem.

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