LaSource to Support SPORTBIZ EUROPE’s Return to Barcelona for its Fifth Edition
SPORTBIZ EUROPE is returning to Barcelona for its fifth edition, to be held at the historic Estrella Damm factory from October 8 to 11, 2024.
With a strong multisport focus, SPORTBIZ EUROPE will convene speakers from leading sports organisations to share insights into industry trends and the application of innovation and technology in their respective fields. The congress will also foster networking and knowledge exchange, enhancing global connections across sectors and regions.
LaSource Leads the Conversation on Investment Strategies
LaSource, an integral industry partner of SPORTBIZ EUROPE for the last three editions, will once again be involved in the event. Jean-Baptiste Alliot, Chief Strategy Officer at LaSource, will moderate a critical panel discussion on “Investment & Partnership Strategies: Unlocking New Commercial Opportunities in Sports.” This session will explore how strategic collaborations drive growth and innovation, touching on new revenue models, future-proofing sports organisations, and the critical role of partnerships in an increasingly competitive market. Gustavo Arellano Jorge of FIBA, Luis Vicente of APEX and Dan Wood of WFFA form the panel of speakers.
Showcasing Sports AR Gaming Innovation
Our client, GOAT, will also be present at SPORTBIZ EUROPE, showcasing their cutting-edge sports AR gaming solution to sports rightsholders. This immersive technology, being utilised by PSG and Roland Garros, is set to revolutionise fan engagement, offering new dimensions to the in-venue and remote fan experience.
Partnering with Euroleague Basketball for FanXP Challenge
As part of its ongoing commitment to driving innovation in sports, LaSource has collaborated with Euroleague Basketball on the 2024 Euroleague Basketball FanXP Innovation Challenge. Through this partnership, LaSource has leveraged its extensive network and positioning within the European sports tech ecosystem to support the innovation challenge. The finalists will present their innovations at SPORTBIZ EUROPE, with the winner announced during the event.
This partnership builds on LaSource’s previous involvement, dating back to 2021, when one of its clients, Slate, won the FanXP Challenge with its innovative content creation platform.
A Renowned Lineup of Speakers and Industry Leaders
Among the distinguished speakers at SPORTBIZ EUROPE 2024 are Sharon Fuller, Head of Content & Social Media at the NBA; Dan Ginger, Director of Brand, Marketing & Digital Media at Newcastle United; Paulius Motiejunas, CEO of Euroleague Basketball; and many others from organisations such as FIFA, Bundesliga, and OneFootball.
Agenda Themes: Innovation at the Forefront
This year's congress will center around six key topics driving the sports business industry: Fan Experience, Inspirational Brands, Content and Platforms, eSports & Gaming, Artificial Intelligence in Sport, and Innovation & Sportech.
Looking Ahead
As SPORTBIZ EUROPE continues to evolve, LaSource plays a key role in supporting and enhancing the congress by leveraging its unique position within the European sports tech ecosystem, while contributing to the summit’s growth through its deep industry expertise.
LaSource is a sports consulting agency working closely with startups, sports tech companies, and sports and media organisations to create and implement business strategies that accelerate growth and shape the future of the Sports industry. Explore our services by clicking the link below.