#38 - World Football Summit - Jan Alessie: Creating a Global Brand for the Business of Football
"Football and Sports is a very global industry"
In our latest LeCorner Episode, we had the opportunity to welcome Jan Alessie, The Director of World Football Summit, a global meeting ground for the sports industry.
Since its inception, WFS has organised industry events where key stakeholders from sports come together and share knowledge & expertise to find new synergies for mutual collaborations.
Throughout our ongoing collaboration with WFS, we have been incredibly fortunate to attend the last 3 editions of the World Football Summit. This opportunity has allowed us to support the prestigious "Best Sports Tech Award" each year while also participating in remarkable panel discussions.
In this episode, you will learn about:
The ideology behind World Football Summit and its evolution since 2016. Jan sheds light on the gap WFS aspired to fill within the global football industry.
The challenges faced by the global events industry during the COVID-19 pandemic and what that meant for World Football Summit.
The growth of the organisation to becoming a global brand, organising events across Asia, Africa and Europe.
How the international expansion of the WFS has paved the way for a diverse revenue stream.
We hope you will have an insightful session listening in!๐ ๐ ๐
Apple - #38 - World Football Summit, Apple Podcasts
Spotify - #38 - World Football Summit, Spotify
Ausha - #38 - World Football Summit, Ausha
Google Podcast - #38 - World Football Summit, Google Podcast